Create and Craft reports outstanding growth from Rare Earth
Create and Craft are excited to report they have seen Rare Earth go from strength to strength since the brand’s launch in December 2016. The past year has seen Rare Earth sales increase by 31% YTD.
From Create and Craft’s own Innovation Hub, Rare Earth’s aim was to bring our customers a compelling and innovative range of stamps, inks, tools and accessories to fulfil the demand the stamping on the channel. 2018 sales have been so strong that Create and Craft are already about to surpass the profit achieved in the whole of 2017 by the end of October this year.
Create and Craft Buyer, Sam Gollings commented on Rare Earth’s success, saying; “Some of the key lines and products that I am most excited to have launched have been our range of stunning A4 stamps from our designer Anna Higginbottom giving our customers outstanding value for money, high detailed designs and fantastic quality stamps.
“I am also proud to have launched our own range colour mediums including blending inks, watercolour concentrate & Reaction Inks that react with water for some super fun effects. To go alongside these essentials we have also launched our own range of tools including some high quality dusting brushes and Load N Fold Stamping Tool. We have sold over 6000 units of our Load N Fold tool and over 5000 Dusting Brushes! And with high rated reviews on our website this range has quickly become a customer favourite.”
Speaking on what we can expect to see from the brand next, Sam added; “Next Year you can expect more stamps, more must have tools and more innovation. The plan is to have a compelling range that is always available along with projects, FAQ’s and how to’s so customers can always come back to top up on their favourite products and be inspired to craft more!”
With more exciting new product launches planned for Rare Earth, this brand is one with infinite growth potential going into 2019 and beyond.