Create and Craft see strong 2018 results so far from Beads Direct Ltd



The UK’s leading multi-channel craft home shopping retailer, Create and Craft, are thrilled to report the unbelievable growth of jewellery brand Beads Direct Ltd, which has seen an amazing 87% increase in sales YTD.


 Commenting on the successful partnership, Create and Craft buyer Anya Ilic said; “Since joining our family at Create and Craft in 2011, Beads Direct have become a key supplier for our Jewellery category, selling an extensive collection of beads, kits and jewellery equipment. During their time with us, Beads Direct have grown a strong customer base and identity for their brand. With the strong growth within our Jewellery category, we are very excited for what our future holds through working with Beads Direct.


Vicki Downes, Managing Director for Beads Direct Ltd commented: “Reaching out and engaging with new audiences can be a challenge for any business. Through working with Create and Craft, we can engage and interact with new customers from the comfort of their homes”


Stay tuned for more news from Beads Direct and Create and Craft’s other brands and product launches.